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Business Administration

Marketing Concentration

Learning a diverse set of skills helps you stand out in the world of business administration. That’s why our program gives you the flexibility to tailor your degree with concentrations that meet your particular needs, interests, and career aspirations.

  • Small class sizes
  • Seven complementary areas of concentration
  • Professional work experience integrated into classroom discussion and learning
  • Opportunities to meet and engage with business professionals from the community
PERSONALIZE YOUR DEGREE

Concentrations are available in Accounting, Business Communication, Financial Planning, Information Technology, Liberal Arts, Management, and Marketing.

Gain real-life experience – all before you graduate.

Community Alliance for Management Consulting (CAMC)

Juniors and seniors, who work in supervised student teams, provide consulting services to business firms and other organizations.


Internships

Obtain work experience and make informed career choices through supervised internships of a semester or more in length.


Employment Options
  • City Administrator: Carries out decisions made my city officials and overseas operations.
  • Employee Benefits Administration: Individual is responsible for managing group benefit plans including dental, vision, disability.
  • Office Manager: Oversees and aids in office operations and procedures, may include filing, office supplies, and clerical functions.
  • Sales Manager: Leads and guides a sales team through training, mentorship, and goals setting to meet sales quota.

READY TO
TAKE THE
NEXT STEP?

$10M

in scholarships annually



COURSEWORK


Course

Title (credits)
Math
or
Math
106

111
Math Applications for Management (3)

College Algebra (3)
Econ
or
Busn
110

120
Personal Finance (2)

Business in a Digital World (3)
CS 140 Integrated Software Applications (3)
Acct 201 Principles of Accounting I (3)
Econ 201 Principles of Microeconomics (3)
Acct 202 Principles of Accounting II (3)
Econ 202 Principles of Macroeconomics (3)
Math 205 Statistics (3)
Busn 315 Business Law I (3)
Busn 320 Marketing (3)

Course

Title (credits)
Busn 321 Business Management (3)
Busn 330 Sales & Sales Management (3)
Busn 351 Financial Management (3)
Busn 370 Production/Operations Management (3)
Busn 410 Global Marketing (3)
Busn 430 Advertising (3)
Busn 455 Strategic Management (3)
Busn 470 Special Topics in Marketing (3)
Busn 475 Marketing Research (3)
Busn 480 Strategic Marketing (3)
Busn 490 Community Alliance for Management Consulting (CAMC) (3)

Total Semester Credits Required: 62-63




OURPeople
TeddiJo Paulson
Teddi Jo Paulson, CFP, ChFC, MBA
Department Chair
Business, Accounting & Economices Chair and Associate Professor of Financial Planning
701-252-3467 ext. 5463
tpaulson@uj.edu

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